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Full Cup
Work,
Studio,
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Work,
Studio,
Contact
The pet category is often built around playfulness. For Moggy & Mutt, we wanted to challenge that. This identity was created for fashion-conscious pet owners who make considered choices — from what they wear, to how they style their homes,
Moggy & Mutt sits at the intersection of pet ownership, personal style and everyday luxury. The brand was designed to feel considered rather than cute, editorial rather than expected, and refined enough to sit comfortably in the world of fashion
For Moggy & Mutt, the intention was to move away from the expected codes of the pet category. Instead, we created a brand identity that feels elevated, minimal and fashion-adjacent — speaking to owners who view their pets as part of their
Moggy & Mutt was created for a more considered kind of pet owner — one who sees their pet not as an accessory, but as an extension of their lifestyle, taste and daily rituals. Rather than leaning into the traditionally playful language of
New work for Pawsome Pantry. Coming soon 🐾 [brand identity, branding, logo design, brand strategy, brand design strategy, small business owner, design portfolio, brand design process]

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We acknowledge the Bunurong people of the Kulin Nation, the traditional custodians of this land on which we work. We pay our respects to their Elders, past and present, and we recognise their creativity and connection to this unceded land.

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